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Posts tagged with: sweepstakes

Recently AT&T launched a compelling, fun sweepstakes targeting Game of Thrones fans (practically everyone) called “Own the Throne”. Participants can to enter to win an $18,000 replica of the Game of Thrones Throne. It’s an iconic piece from the wildly...
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I love Q4.  Back in the ‘90’s, we typically spent Thanksgiving weekend preparing to hear what toys didn’t move well on Black Friday, so that we could get promotions in-store the following week for the under-performers. It was all hands...
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How influential are social influencers? In a word, VERY. Most marketers acknowledge that bloggers are becoming more and more influential, as consumers are looking online to discover new brands and reinforce their purchase choices.  Consumers surveys show that over 80% trust...
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This is just one of the 8 hot ideas you can find in “Eight untapped Sweepstakes Prize Hacks: Big Value on a Small Budget”. According to the IEG, annual sponsorship spending by North American companies was expected to reach over $20 billion...
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Since 1976, the FCC has required broadcast stations that advertised its contests and sweepstakes to the general public to disclose the material terms on air. These on-air disclosures typically have taken the form of very rapidly recited terms at the end...
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Want to know the different between a legal sweepstakes and an illegal lottery?  Ask WTC. The World Triathlon Corporation found out the hard way the difference when the FTC hit them with a $2.7 million dollar fine for running an...
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