Go Big to Win Back Customers
In the end it’s virtually always cheaper to retain or win back existing customers than chase new ones. Sage gained over $1MM in unexpected revenue in Q4 through a win-back “amnesty” program that eliminated the typical “off-plan” customer fees and penalties. It was just the incentive customers needed to get back on track, and it delivered big revenue during the critical year-end timeframe.
When Sage marketing leaders needed to hit their KPI of driving early registrations to their summit event in Atlanta, they asked XPROMOS to create the
Philips Media needed to gain support from gamers and retailers when it launched Chaos Control, a first-person shooter game. XPROMOS connected the essence of the
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