Sage Win Back Incentive

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Go Big to Win Back Customers

In the end it’s virtually always cheaper to retain or win back existing customers than chase new ones.   Sage gained over $1MM in unexpected revenue in Q4 through a win-back “amnesty” program that eliminated the typical “off-plan” customer fees and penalties.  It was just the incentive customers needed to get back on track, and it delivered big revenue during the critical year-end timeframe.

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