XPROMOS drove early-bird registration for Sage Summit by connecting iconic, desirable rewards that reinforced the event’s Atlanta location. Customers who registered early earned a chance to win a VIP Tour at the CNN World Headquarters or the World of Coca-Cola. The available spots filled in the first two days after launch.
XPROMOS helped Glidden meet objectives across multiple business units by negotiating a sponsorship with Major League Soccer. The deal included the first jersey deal for