XPROMOS developed a multi-touch direct mail campaign focusing on the major challenges that businesses face while growing their business. Each direct mailer features an identified painpoint of growth, such as “Poor Visibility” into an organization’s data. XPROMOS connected each painpoint with a relevant premium to send to Sage software’s targets, with an insert focusing on the benefits and a call to action to attend a webinar.
Atlanta Event Exceeds Event KPIs, Engages with Iconic Brands
When Sage marketing leaders needed to hit their event KPIs like driving early registrations to their customer summit event in Atlanta, they asked XPROMOS to