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Sage MOFU Customer Engagement

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XPROMOS helped Sage in the middle of the funnel (MOFU) by promoting the launch its new customer-centric website. XPROMOS created a multi-touch campaign featuring an email funnel, a digital sweepstakes that rewarded engagement, and direct mail outreach to all customers, including a dimensional thank-you reward to top targets. XPROMOS connected the disparate solutions and services under the “explore your possibilities” theme. Over 1000 customers visited at initial launch.

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