Philips Media needed to gain support from gamers and retailers when it launched Chaos Control, a first-person shooter game. XPROMOS connected the essence of the game to a bucket-list prize of a Lear Jet Weekend Trip with friends to anywhere in the world. The promotion excited retailers, who gave the game shelf space and feature, and it drove awareness to drive consumer purchase.
Atlanta Event Exceeds Event KPIs, Engages with Iconic Brands
When Sage marketing leaders needed to hit their event KPIs like driving early registrations to their customer summit event in Atlanta, they asked XPROMOS to